Requirements

1. Advertising Creative. Three (3) courses:
   • MSCH-A 450 Advertising Portfolio Workshop i
   • MSCH-A 480 NSAC Competition Team i
   • MSCH-J 365 Graphic Design I i
   • MSCH-J 465 Graphic Design II i
   • MSCH-S 348 Audience Analysis i
   • MSCH-S 471 Applying Theory to Media Design i
   • MSCH-V 470 Issues in Media (approved topics only; see academic advisor)i
   • Three (3) credit hours from the following:
     • MSCH-A 488 Agency 7 IMC i
     • MSCH-X 472 Media Internship i
     • MSCH-X 478 Field Experience in Media i
   • BUS-M 300 Introduction to Marketing i
   • BUS-M 311 Introduction to Marketing Communication i
   Expand or hide additional courses that may be applied toward this requirement
2. Specialization GPA, Hours, and Minimum Grade Requirements.
   1. Except for the GPA requirement, a grade of C- or higher is required for a course to count toward a requirement in the specialization.
   2. A GPA of at least 2.000 for all courses taken in the specialization—including those where a grade lower than C- is earned—is required.
   3. Exceptions to specialization requirements may be made with the approval of the department's Director of Undergraduate Studies, subject to final approval by the College of Arts and Sciences.