Majors, minors + certificates

Specialization in Graphic Communication (Bachelor of Arts in Media) (MDAS13)The Media School

Students on Summer 2019, Fall 2019, or Spring 2020 requirements.

Specialization requirements

The specialization requires at least 9 credit hours, including the requirements listed below.

  1. Advanced Writing. One (1) course from the .
    • P: One of JOUR-H 110, JOUR-J 110, or MSCH-C 101; one of JOUR-H 200, JOUR-J 200, MSCH-C 225, or MSCH-H 225; and JOUR-J 210 or MSCH-C 226, with a grade of C- or higher. Explores non-linear methods of storytelling and how Web-based tools can enhance journalism written and online work. In addition to building existing skills, students use photography and embedded audio to create story packages for an online magazine. Credit given for only one of JOUR-J 303 or MSCH-J 303. (3 credit hours.)
    • P: One of JOUR-H 110, JOUR-J 110, or MSCH-C 101; one of JOUR-H 200, JOUR-J 200, MSCH-C 225, or MSCH-H 225; and JOUR-J 210 or MSCH-C 226, with a grade of C- or higher. Emphasis on developing story ideas, identifying sources, organizing materials, planning, and outlining the story. Techniques for capturing the reader's interest. Credit given for only one of JOUR-J 315 or MSCH-J 315. (3 credit hours.)
    • P: One of JOUR-H 110, JOUR-J 110, or MSCH-C 101; one of JOUR-H 200, JOUR-J 200, MSCH-C 225, or MSCH-H 225; and JOUR-J 210 or MSCH-C 226, with a grade of C- or higher. Techniques of gathering, analyzing, and writing news and features for print and online publication. Practice in interviewing, observation, and use of documentary references that include computer information retrieval and analysis skills. Credit given for only one of JOUR-J 341 or MSCH-J 341. (3 credit hours.)
    • P: One of JOUR-H 110, JOUR-J 110, or MSCH-C 101; one of JOUR-H 200, JOUR-J 200, MSCH-C 225, or MSCH-H 225; and JOUR-J 210 or MSCH-C 226, with a grade of C- or higher. Techniques of gathering, analyzing, and writing material for specialized and general circulation magazines. Practice in interviewing, observation, and use of documentary references that include computer information retrieval and analysis skills. Credit given for only one of JOUR-J 342 or MSCH-J 342. (3 credit hours.)
    • P: One of JOUR-H 110, JOUR-J 110, or MSCH-C 101; one of JOUR-H 200, JOUR-J 200, MSCH-C 225, or MSCH-H 225; and JOUR-J 210 or MSCH-C 226. Basic television newsgathering skills, including generation of strong visual story ideas, shooting and editing with digital equipment and application of broadcast news ethics. Practice in telling stories effectively using video, natural sound, interviews and words. Emphasizes enterprise reporting, interviewing techniques and writing for broadcast. Credit given for only one of JOUR-J 343, JOUR-J 371, or MSCH-J 343. (3 credit hours.)
  2. Advanced Skills. Two (2) courses from the .
    • (approved topics only; see academic advisor) Topical course dealing with changing subjects and material from term to term. May be repeated for credit with different topics in JOUR-J 360 and MSCH-J 360. (1–4 credit hours.)
    • P: At least sophomore standing; and a grade of C- or higher in JOUR-J 210 or MSCH-C 226; or consent of instructor. Hands-on experiences in reporting, editing and presenting stories in images, sound and spoken word. Goes beyond basic skills with advanced cameras and software. Create projects including Podcast, Audio slideshow, web video, and Portfolio website to display projects. Credit given for only one of JOUR-J 362 or MSCH-J 362. (3 credit hours.)
    • P: MSCH-C 101. Introduction to the design, creation, and maintenance of websites and mobile platforms. Students learn design standards and how to apply them in the design of messages using multiple media. Course progresses from introductory work on web design to a culminating project employing responsive design. (3 credit hours.)
    • P: MSCH-C 226. Study and practice in using techniques of multimedia reporting in collaboration with writers and photographers. Students learn to pitch, shape and focus story ideas that forge words and pictures into multimedia presentations. Class will plan, report and edit news stories in depth. May be repeated with a different topic for a maximum of 6 credit hours. (3 credit hours.)
    • P: JOUR-J 210 or MSCH-C 226. Instruction in page design, illustration and web design informed by design theory emphasizing critical thinking, creative problem solving and ethical practice. Use Adobe programs, HTML, CSS and other coding to produce original media projects for mass and targeted audiences. Credit given for only one of JOUR-J 463 or MSCH-J 463. (3 credit hours.)
    • P: A grade of C- or higher in JOUR-J 463 or MSCH-J 463. Analysis of quantitative data and creation of visual informational graphics for media audiences. Introduction to interactive data visualization through scripting and online tools. Creation of chart packages, data maps and explanatory diagrams for publication to mass and targeted audiences. Credit given for only one of JOUR-J 464 or MSCH-J 464. (3 credit hours.)
    • P: JOUR-J 463 or MSCH-J 463. Continues from Graphic Design I, incorporating advanced digital graphic design skills and creative problem solving for a series of media projects using illustration, logo design, creative typography and layout in a variety of media formats including print and interactive design for mobile devices. Credit given for only one of JOUR-J 465 or MSCH-J 465. (3 credit hours.)
    • (approved topics only; see academic advisor) P: Application required. Consent of department. Topical course integrating classroom and field experience. Includes 10-day field experience during or after term offered. Field experience will change based on topic. May be repeated for credit with different topics in JOUR-J 418, MSCH-J 418, and MSCH-X 478. (4 credit hours.)
  3. GPA, Minimum Grade, and Other Requirements. Each of the following:
    1. Except for the GPA requirement, a grade of C- or higher is required for a course to count toward a requirement in the specialization.
    2. A GPA of at least 2.000 for all courses taken in the specialization—including those where a grade lower than C- is earned—is required.
    3. Exceptions to specialization requirements may be made with the approval of the department's Director of Undergraduate Studies, subject to final approval by the College of Arts and Sciences.