Majors, minors + certificates

Specialization in Politics and Media (Bachelor of Arts in Media) (MDAS29)The Media School

Students on Summer 2019, Fall 2019, or Spring 2020 requirements.

Specialization requirements

The specialization requires at least 9 credit hours, including the requirements listed below.

  1. Politics and Media. Three (3) courses from the following:
    • Examines the role of media in the political process. Topic varies and may include censorship and free speech, social movements, politics of representation. May be repeated with a different topic for a maximum of 6 credit hours in CMCL-C 445 or MSCH-F 445. (3 credit hours.)
    • P: Grade of C- or higher in MSCH-C 225 or MSCH-H 225; and MSCH-H 300, or MSCH-J 300; and senior standing. Examines functions and influences of news and public relations professionals in a networked society with primary focus on the United States. Analyzes professional and ethical values of journalists and public relations practicioners working in a digital, participatory media environment. Critical analysis of the relationship of media institutions and society, and the effects of political, economic, and cultural factors on media professionalism. Credit given for only one of JOUR-J 410 or MSCH-J 410. (3 credit hours.)
    • P: At least junior standing; or consent of instructor. Behavioral study of nature, operation, molding, and influence of public opinion, with practice in its measurement and evaluation. Discussion of major political, social, economic, and cultural problems. Credit given for only one of JOUR-J 423 or MSCH-J 423. (3 credit hours.)
    • P: At least junior standing; or consent of instructor. Seminar on problems of communicating news through aural and visual channels. Application of communications theory to broadcast news and public affairs presentations. Study of effects of format, verbal content, nonverbal content, and presenter on communication process. Credit given for only one of JOUR-J 470 or MSCH-J 470. (3 credit hours.)
    • P: A grade of C- or higher in MSCH-C 207; or consent of instructor. Overview of basic U.S. law and government. Specific analysis of who makes U.S. telecommunications policy, how it is done, and its effects. Course includes a case study of recent policymaking that varies each semester. Credit given for only one of MSCH-L 322 or TEL-T 321. (3 credit hours.)
    • Examines the relationship between media and modern politics. Topics will vary. Credit given for only one of MSCH-S 312 or TEL-T 312. (3 credit hours.)
    • P: A grade of C- or higher in MSCH-C 213; or consent of instructor. Theoretical backgrounds of media campaigns; analyses of persuasion strategies, campaign goals, communication media, audiences, and campaign effectiveness. Case studies of campaigns for social action; original analysis of specific campaigns. Credit given for only one of MSCH-S 414 or TEL-T 414. (3 credit hours.)
    • (approved topics only; see academic advisor) P: A grade of C- or higher in MSCH-C 213 or TEL-T 205; or consent of instructor. Exploration of social problems and issues. Topics vary. May be repeated with different topics for a maximum of 6 credit hours in MSCH-S 451 and TEL-T 451. (1–3 credit hours.)
    • P: PSY-P 304 or PSY-P 320. Describes the methods of public opinion research, empowering students to become informed consumers of poll results. Covers basic social psychological processes that shape opinions, such as people's self-interest, group memberships, personal experiences, and conformity. Homework involves analysis and interpretation of data from recent surveys on social and political attitudes. (3 credit hours.)
  2. GPA, Minimum Grade, and Other Requirements. Each of the following:
    1. Except for the GPA requirement, a grade of C- or higher is required for a course to count toward a requirement in the specialization.
    2. A GPA of at least 2.000 for all courses taken in the specialization—including those where a grade lower than C- is earned—is required.
    3. Exceptions to specialization requirements may be made with the approval of the department's Director of Undergraduate Studies, subject to final approval by the College of Arts and Sciences.