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The Media School

Concentration in Fashion Media (Bachelor of Arts in Media)

Students on Summer 2022, Fall 2022, or Spring 2023 requirements MDAC12

Requirements

The major requires at least 36 credit hours (12 in the Media Core and 24 in the Concentration), including the requirements listed below.
  1. Media School Core.
    1. Introduction to Media. One (1) course:
      • MSCH-C 101 Media
    2. Managing Media. One (1) course:
      • MSCH-C 203 Foundations of Journalism
      • MSCH-C 208 Principles of Public Relations
      • MSCH-C 209 Introduction to Advertising and Integrated Marketing Communication
    3. Thinking Media. One (1) course:
      • MSCH-C 211 Screening Gender and Sexuality
      • MSCH-C 212 Screening Race and Ethnicity
      • MSCH-C 213 Introduction to Media Psychology
      • MSCH-C 214 Race, Prejudice, and the Media
      • MSCH-C 216 Social Scientific Perspectives of Gender and Media
      • MSCH-C 219 Media in the Global Context
      • MSCH-C 249 Media Technologies and Culture
    4. Making Media. One (1) course:
      • MSCH-C 250
  2. Concentration.
    1. Fashion, Media, and Politics. One (1) course:
      • MSCH-C 232 Media, Fashion and Politics
    2. Fashion, Beauty, and Lifestyle Media. One (1) course:
      • MSCH-J 326 Fashion, Beauty, and Lifestyle Media
    3. PR Strategies for Fashion, Beauty, and Lifestyle Communication. One (1) course:
      • MSCH-R 350 PR Strategies for Fashion, Beauty, and Lifestyle Communication
    4. Apparel Industries. One (1) course:
      • SOAD-M 109 Apparel Industries
    5. Fashion and Merchandising Focal Area. Two (2) courses:
      • SOAD-F 406 Fashion Studies: Fashion Theory
      • SOAD-F 411 Fashion Studies: Behavioral Analysis
      • SOAD-M 308 Brand Management and Advertising
      • SOAD-M 350 Omnichannel Innovation
    6. Fashion Media Focal Area. Three (3) credit hours:
      • MSCH-J 426 Reporting on Fashion, Beauty, and Lifestyle
      • MSCH-X 478 Field Experience in Media (approved topics only; see academic advisor)
    7. Elective. Three (3) credit hours:
      • MSCH-C 251 Story Lab II
      • MSCH-C 320 Social Media Tactics
      • MSCH-D 331 Social Media Cultures
      • MSCH-H 300 Honors Media Law in the Digital Age
      • MSCH-H 310 Honors Media Topics (approved topics only; see academic advisor)
      • MSCH-H 410 Honors Media as Social Institutions
      • MSCH-J 315 Feature Writing
      • MSCH-J 331 Podcasting and Audio Storytelling
      • MSCH-J 344 Photojournalism Reporting
      • MSCH-J 365 Graphic Design I
      • MSCH-R 455 Social Media Communication Strategies
      • MSCH-X 360 The Media School in Los Angeles (approved topics only; see academic advisor)
      • MSCH-X 472 Media Internship
    8. Additional Requirements.
      • At least nine (9) credit hours in the concentration must be at the 300–499 level.
      • Except for the GPA requirement, a grade of C- or higher is required for a course to count toward a requirement in the concentration.
      • A GPA of at least 2.000 for all courses taken in the concentration—including those where a grade lower than C- is earned—is required.
  3. Major GPA, Hours, and Minimum Grade Requirements.
    1. Major GPA. A GPA of at least 2.000 for all courses taken in the major—including those where a grade lower than C- is earned—is required.
    2. Major Minimum Grade. Except for the GPA requirement, a grade of C- or higher is required for a course to count toward a requirement in the major.
    3. Major Upper Division Credit Hours. At least 18 credit hours in the major must be completed at the 300–499 level.
    4. Major Residency. At least 18 credit hours in the major must be completed in courses taken through the Indiana University Bloomington campus or an IU-administered or IU co-sponsored Overseas Study program.
    5. College Breadth. At least 58 credit hours must be completed in courses from College of Arts and Sciences disciplines outside of the major area.

Major Area Courses

Unless otherwise noted below, the following courses are considered in the academic program and will count toward academic program requirements as appropriate:

  • Any course at the 100-499 level with the MSCH prefix--as well as any other subject areas that are deemed functionally equivalent
  • Any course contained on the course lists for the academic program requirements--as well as any other courses that are deemed functionally equivalent--except for those listed only under Addenda Requirements
  • Any course directed to a non-Addenda requirement through an approved exception
  • Any course, consistent with the policies herein, that is part of a concentration, track, and/or specialization being pursued as part of this academic program

The above courses cannot be applied toward the College Breadth requirement in the major.

Exclusions

The following courses cannot be applied toward major requirements or the College Breadth requirement:

  • No common exclusions

This program of study cannot be combined with the following:

  • Bachelor of Arts in Journalism (JOURBAJ)
  • Bachelor of Fine Arts in Cinematic Arts (CINEARTBFA)
  • Bachelor of Science in Game Design (GAMEDSGNBS)
  • Certificate in New Media and Interactive Storytelling (NMISTACRT1)
  • Minor in Black Cinema and Media Studies (BLKCNMDMIN)
  • Minor in Cinema and Media Studies (CNMDASTMIN)
  • Minor in Fashion Media (FAMEDIAMIN)
  • Minor in Film Production (FILMPRDMIN)
  • Minor in Game Design (GAMEDSNMIN)
  • Minor in Global Media (GLVMDIAMIN)
  • Minor in Media and Creative Advertising (MDCRADMIN)
  • Minor in Media and Diversity (MDIADIVMIN)
  • Minor in Media Law and Ethics (MDLWETMIN)
  • Minor in Media Persuasion (MDIAPRSMIN)
  • Minor in Media, Sex and Gender (MDGNDRMIN)
  • Minor in Public Relations (PBLCRELMIN)
  • Minor in Sports Media (SPORTMDMIN)
  • [Discontinued credential name unavailable] (NMISTACRT)

Exceptions to and substitutions for major requirements may be made with the approval of the unit's Director of Undergraduate Studies, subject to final approval by the College of Arts and Sciences.